OK! The Collection is not the Biggest but the Pole Sign Collection part of it is the Biggest in the World. We mostly don't restore our gas pumps, but some of these rare ones had to be dressed up for show. In a few years of Sun and snow they'll look like all the rest. In the meantime, all the folks that visit the Lakeside Museum get to see both restored and original. I love them all!
UTOCO came from the first Utah Oil Refining Company that was formed in 1908. It was originally called The Utah Oil Refining Company and then changed after Standard purchased over 50% of the Stocks to UTOCO and used the typical Standard Logo which they kept for their many name changes of UTOCO, American, Standard, Pan Am, and Amoco. Unlike other Gas/Oil Companies they re used the same sign rings with each of the changing signs. Very convenient for Collectors like us as it is a pain with all the other Companies who changed frames all the time as well as signs. Hooray for universal sign sizes!
The addition of these two 6' Phillips shields on the double hanger pole puts the Lakeside Museum Collection at 212 on poles.
The Phillips Company pulled off a brilliant marketing campaign when they "borrowed' the National highway shield design along with the 66, which was the major East/West highway for all travelers and melted them into their Brand. What brilliance!
I love the Phillips signs and this big double is a real addition to the collection. Come on down and bring your camera and family, it's free.